Smart Cups
Know Your Customers. Serve Them Better.
Your coffee is great. But do you know who’s drinking it — and what they think?
ATC Smart Cups put real consumer data in your hands. Every cup becomes a direct line to your customers, giving you the insights to make smarter decisions, build stronger loyalty, and stay one step ahead.
All Things Coffee Smart Cups are QR code stickers that apply to any takeaway cup. When your customers scan the code, they share valuable feedback and preference data — and that data flows straight back to you in the form of clear, actionable insights reports.
No guesswork. No gut feel. Just real information about the real people walking through your door.
📊 Consumer Insights Reports
Regular reports on who your customers are, what they want, and how they feel about your offering — delivered straight to your inbox.
📝Data-Backed Recommendations
We don’t just hand you numbers. Every report comes with practical suggestions to help you strengthen customer relationships, improve your menu, and elevate your coffee experience.
🥤Works With Any Cup
Smart Cups stickers apply to any takeaway cup, any size, any brand. Keep using your existing cups and branded packaging — the sticker does the work quietly in the background, building your competitive edge with every scan.
Why It Matters
Independent operators rarely have access to the kind of consumer insight that big chains take for granted. Smart Cups change that. For the first time, you can understand your customers the way the big players do — without spending millions on it.
Know when footfall peaks – Understand what drives repeat visits. Find out what your customers love (and what they don’t). Then act on it.
Now you have the edge over the coffee shop you can see across the road!
Smart Cups sticker packs are available now — either bundled with your espresso machine purchase or add them to your cart here.
Let’s chat about how you can utilise data!